Strategic marketing that works

AddedValueGroup

RT @K_Worldpanel: Here we go! @K_Worldpanel’s 5th annual Brand Footprint report is now available. Download your copy: https://t.co/u9RfDL3R…

24th May 2017

Bupa

Carving a big blue space out of China’s health insurance market

Maximuscle

Supplementing a brand portfolio to win big

Bush’s

Infusing iconic Americana with Latin flavour (and positioning)

Boursin

Building brand equity for France’s favourite fromage

Pringles

How to get people crunching at Christmas?

Arla

How to milk growth opportunities in dairy

Godiva

Taking a bigger bite of the chocolates market

Yakult

How do you release the genie from the bottle?