Strategic marketing that works

AddedValueGroup

RT @Kantar_FR: Rappel❗️: aucun chiffre ne sortira avant 20h. Tout chiffre circulant aujourd'hui est évidemment faux.

23rd April 2017

Pernod Ricard

Oddka by Wyborowa: Adding flavour to the vodka category

Godiva

Taking a bigger bite of the chocolates market

Pringles

How to get people crunching at Christmas?

Bupa

Carving a big blue space out of China’s health insurance market

Boursin

Building brand equity for France’s favourite fromage

Iglo

How to make the captain cool again